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Association of Women Film Producers WRAP created in Russia KXan 36 Daily News

Date: June 19, 2024 Time: 01:10:38

The discussion at the Creative Business Forum organized by the Roscongress Foundation at the stand of Rossiyskaya Gazeta was attended by: Alexei Uchitel (film director, CEO of ROK Creative and Production Association), Olga Zhukova (Director of the Association of Film and Television Producers APKiT ), Yulia Ivanova (CEO of Mars Media Entertainment), Yulia Khamitova (producer, founder of the international platform Casting Bridge of Russian-speaking talents). And indeed the founders of the Association: Tamara Bogdanova (producer, CEO of KINOKULT), Katerina Mikhailova (producer, CEO of Vega Film, member of the European Film Academy EFA), Ekaterina Golubeva-Poldi (producer, CEO of the film company “SMENA”). The moderator of the discussion is RG film critic Susanna Alperina.

The objectives of the Association are to increase the presence of women in all key areas of the Russian film industry: presence in leadership positions with the ability to make decisions and influence the development of the industry and culture to create a holistic and versatile woman . image in the cinema, as well as producing films for children and adolescents.

Aleksey Uchitel said that of the 350 applications for admission to the directing department of his studio, 250 are for women. “The trend of more and more female directors lately is impetuous,” emphasized Aleksey Efimovich. He also said that many female producers work in his studio and that today the film industry needs professionals in the direction of “executive producer”, and women are very good at doing this type of work.

“Despite the changes that have occurred in recent decades, in families, it is women who still dedicate most of the time to children and adolescents. Most social ties are built through women Perhaps that is why film production companies are especially sensitive to issues related to complex social issues, and especially to films for children and adolescents, which are especially important in modern Russia,” says Katerina Mikhailova.

“The feminine approach to the context is different from the masculine, I think that nobody is going to dispute that. We see differently, we feel, we feel, we put accents. And that enriches and broadens the semantic field of cinema. we, women producers, the opportunity to build a professional community in a circle of like-minded people, openly discussing problems, cooperating and supporting each other – this is a great incentive to continue making cinema every day”, emphasized Tamara Bogdanova.

“The development of flexible professional qualities (soft skills), the construction of a dialogue and cooperation are the main principles of our approach,” said Ekaterina Golubeva-Poldi.

We also managed to discuss another important task of the Association: support for films by women producers. And the first film that received support was the film “Truth” by producer Ekaterina Golubeva-Poldi, directed by the debutant Maxim Kuznetsov, with Kuzma Kotrelev and Kirill Kyaro in the main roles. The premiere of the film is scheduled for one of the main Russian festivals, and its distribution – for this fall.

The focus of the Association is the organization of an educational program with full immersion in the industry, the creation of a platform for meetings and exchange of information, launching and professional support – the provision of legal and psychological assistance, as well as assistance in promotion of projects.

Five people are among the founders of the Association of Women Film Producers. In addition to those mentioned above, Anna Shalashina (producer, CEO of WISH Media), was unable to attend the discussion.

The Association’s Board of Trustees: Yuliya Mishkinene (producer, founder and director of the Vita Aktiva film company), Ekaterina Filippova (producer, founder and director of the Pan-Atlantic Studio film company, member of the International Association of European Producers ACE, member of the European Film Academy EFA), Sabina Eremeeva (film and television producer, member of the European Film Academy, CEO of the film company “Studio SLON”), Yulia Ivanova (CEO of the film company “Mars Media Entertainment” ) ), Nelli Yaralova (founder and owner of the talent agency “Stardust Agency”, general producer of PK “Yar & Co”, general producer of the company “Audio Drama”), Oksana Barkovskaya (director, screenwriter, producer, member of the Russian Television Academy), Natalia Klibanova (chief producer of “Amedia Production”).

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Hansen Taylor
Hansen Taylor
Hansen Taylor is a full-time editor for ePrimefeed covering sports and movie news.

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