Dua Lipa and Puma collaborate again. This time, the star became the heroine of the new Forever Classic campaign. The singer chose things from the rich archive of the brand with a history of 75 years on its own. Hypebae writes about it.
The lookbook, designed by her stylist Lorenzo Posocco, features four unique looks, each complemented by the brand’s classic archival pieces. The focus of the filming was vintage sportswear and massive shoes. The pop star wears looks in a red, blue and white color palette, leather jackets and T-shirts with the brand’s logo, which was designed back in 1999.
Let’s remember that the singer usually participates in collaborations with famous brands. Recently, together with Versace, Dua Lipa released a collection of clothes. We talk about it in more detail here.
