Ami has launched a new ad campaign. Her heroes were the American actor Dylan O’Brien, best known for the film “The Maze Runner” and the TV series “Teen Wolf”, and the supermodel of the 90s Kristen McMenamy. Hypebeast writes about it.
The photographs were taken by Michael Bailey-Gates. This isn’t his first collaboration with a French brand: he has five joint campaigns under his belt. In the new photo session, Bailey-Gates continues the tradition of his previous work: he is distinguished by the frankness with which he portrays the characters.
O’Brien tried on a polo shirt, a white mesh tank top, leather pants and a blazer with an accent collar. Kristen McMenamy appeared in a voluminous jacket over a naked body and pants, a black shirt and a leather jacket.
Previously, Ami and Puma teamed up again to work on the collection. Like previous collaborations, this one is inspired by the casual clothes worn by friends and family of Ami founder and creative director Alexander Mattiussi.
