The new policies promoted from Twitter after the arrival of Elon Musk to the board have caused, among other changes, the dismissal of a large number of its workers. However, far from stooping to the unfortunate situations that they have had to experience, two former employees of this social network have created a new platform called Spill which will be launched next year. This innovative social network has the objective of promoting and prioritizing culture to establish itself as an alternative to the empire led by the Tesla magnate.
Controversies surround Twitter more and more, the decisions and proposals of its new CEO have not quite fit into the system that surrounds the social network of trends, now recognized for the failure of the Twitter blue verification system. However, the dismissal of employees through emails has been what has caused the most concern regarding the way this directive acts, which has not been able to value its workers.
Alphonzo “Phonz” Terrel, former global director of social networks and editorial of Twitter, has been one of those affected by these policies that last November put an end to three years of labor relations with the company that notified him of his dismissal. However, together with DeVaris Brown, a former head of product for over a year, he has started the alternative platform called Spill.
Spill bills itself as “a culture-first, real-time conversation platform” that has been created by professionals “who deeply understand today’s social media challenges.” This is what can be read on the web page created to present the application.
How Spill works
This alternative to Twitter, which will be available in about six to eight weeks, uses an artificial intelligence (AI) language model to improve content moderation and user support. Likewise, it makes use of ‘blockchain’ technology “to accredit and reward creators.
TechCrunch points out that Spill content creators will get rewards in real money (dollars), and not in cryptocurrencies “The creators of this new social network have the goal of rewarding content creators, especially black women, communities” queer’ “and a variety of predominant voices outside of the United States.”
At the moment, it is only known that less than a dozen people and three advisers, including Dantley Davis, former head of Design at Twitter, are working on the development of Spill. The company has not offered more information about how its services will work, but it does encourage users to reserve their identifier by creating new accounts.
Initially, it will be possible to create, comment on or share publications with the rest of the users as well as organize events in chats within the application. Ensuring that all the posts that go viral will be monetized without any remuneration problems.
Spill’s Origin
Both creators have recognized that the idea of creating In this way, they defend that Spill aims to give a voice to all content creators who are silenced by other social networks.
“Create a content moderation model that uses an AI built by people from the culture”
Spill’s creators have justified this approach by insisting that there are racial biases within the algorithms that detect leisure speech on most social networks. According to a study, it has been certified that tweets written by African Americans are 1.5% more likely to be flagged as offensive content. For this reason, the new platform has opted to create a system that understands the linguistic nuances of each culture.
