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Granta, Vesta and Moskvich 3. Named the most discussed Russian cars on social media KXan 36 Daily News

Date: April 21, 2024 Time: 19:53:59

Lada Granta is the most popular Russian car on social networks

After the departure of foreign car brands, users of social networks more often talked about Lada Granta. According to Medialogy, from October 2022 to April 2023, more than 250,000 messages were published mentioning this model. Lada Granta became the first car, the production of which was resumed after the temporary closure of Russian automobile factories. The cost of the car also influenced the discussion – this is one of the few models worth up to a million rubles.

In second place is Lada Vesta with a score of 230,000 messages. The peak of posts came in March, when AvtoVAZ released the updated Lada Vesta Cross.

Moskvich 3 was in the top three with 117,000 posts. The largest number of posts was in November, when the Moskvich Automobile Plant announced the resumption of work and the start of production of the new Moskvich 3 crossover.

The fourth place is Lada Priora – 94 thousand posts. The top five was closed by VAZ-2107 with the result of 89 thousand messages.

Then come UAZ Patriot (UAZ-3163), Niva (VAZ 2121), Kopeyka/Zhiguli (VAZ 2101), VAZ-2106. In tenth place is Evolute. The peak was in November. This month, the first 400 Evolute i-Pro electric vehicles of the 2022 model year were launched in Lipetsk.

The least discussed domestic cars on social networks were Lada X-Cross 5, Volga GAZ-31105 and Moskvich-408.

A third of Russians do tuning of domestic cars.

SberMarketing’s analysis, based on data from the research company Mediascope, showed that the main age of domestic car owners is 25-44 years. They represent 60% of sales. The age category from 45 to 64 years old represents 35% of the market, the remaining 5% of buyers are young people from 18 to 24 years old.

Among the Russian-made cars this year, users most often bought Ladad Granta. Lada Vesta and Lada Niva occupy the second and third places in terms of sales.

22% of all transactions for the purchase of Lada were for new cars, in second place – release 2022 (16%), in third – 2019-2018 cars (16% of transactions fell on both categories). The average check for the purchase of a new domestic car was 839,000 rubles, with mileage – 700,000 rubles. Most often, cars were bought by residents of Moscow, Togliatti, Samara and Perm.

The main buyers of Russian cars are office workers of various positions. In second place are representatives of various fields who are engaged in physical labor, in third place are freelancers.

The majority (79%) drive a car every day and several times a week: 18%. The remaining 3% use cars less frequently. 34% of owners dedicate themselves to tuning their cars.

The main place to buy a Russian car is still a car dealership or dealership. Second is online shopping. Among the reasons for the acquisition are the opportunities that have opened up and did not exist before, the first purchase of a car, as well as the desire to exchange the car for a new model.

* This website provides news content gathered from various internet sources. It is crucial to understand that we are not responsible for the accuracy, completeness, or reliability of the information presented Read More

Hansen Taylor
Hansen Taylor
Hansen Taylor is a full-time editor for ePrimefeed covering sports and movie news.

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