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HomeLatest NewsJustin Bieber accuses H&M of selling merchandise without his consent

Justin Bieber accuses H&M of selling merchandise without his consent

Date: December 11, 2023 Time: 08:52:11

American singer Justin Bieber has accused Swedish retailer H&M of selling merchandise inconsistent with his image. WWD writes about it.

The stores sell sweatshirts, dresses, T-shirts, bags, and phone cases. In addition to Bieber’s photos, lines from his song appeared on things: “I miss you more than life” (from the song “Ghost”).

“I have not endorsed any of the merchandising collections that have been shown at H&M. All done without my permission, “Bieber wrote on social media. He also advised fans not to buy these clothes.

After H&M responded to the musician’s allegations, “As with other licensed products and partnerships, H&M followed proper approval procedures.” The brand said the item will remain for sale as they need to “analyze the situation before taking any action.”

Earlier in Los Angeles he opened a new Loewe store with a Justin Bieber sculpture. The 3,700-square-foot space blends California sunshine with mosaic tiles. Thus, the designer returns to the homeland of the brand – Spain. Similar tiles can be found everywhere in Madrid and Valencia.

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Hansen Taylor
Hansen Taylor
Hansen Taylor is a full-time editor for ePrimefeed covering sports and movie news.

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