Morfeus and more.tv online cinema presented a collaboration. Especially for the platform, the brand created a quilt with a wave pattern. It was called More.
The blanket combines the colors of blue water and white foam. The wave-shaped stitch recalls the serene days when you stare at the waves for hours and your heart fills with warmth. It is sewn from washed natural cotton, pleasant to the body, made for sleeping without a duvet cover. The duvet can be washed in the washing machine like normal bedding and can be used instead of a bedspread.
“The concept of the collection was born from a keen desire for help and mutual support from loved ones. Hug, warm, keep warm. Movies and TV series often fulfill a similar mission. And as before in our collaborations, it was important for us to create a product with a team that shares our values and looks at the world with the same eyes,” shared Anastasia Gulenkova, director of PR communications for more.tv.
As part of the collaboration, the brands took pictures. His hero was actor Nikita Volkov, the lead actor in the more.tv youth hit “Difficult Teens”. The series is part of the most original line. Photographer and art director Yan Yugay was in charge of the art direction. He invented the story of Aphrodite, in this case Aphrodite, the birth of the god of beauty and love from the foam of the sea.
Previously, the Morfeus jewelry brand and Avgvst launched a joint collection. Includes a bedding set and a knitted blanket with an illustration by artist Dima Kavka. We talk about it in more detail here.