The slogan “Time has chosen us” became the common refrain of thematic videos prepared by the on-air promotion team, referring the audience to the Soviet series of the same name and the song that was first heard on it. .
The first screening of the five-episode military drama directed by Mikhail Ptashuk took place in 1979. The main characters of the film, despite the dissimilarity of biographies and characters, joining the partisan movement, become comrades and fight together against the invaders .
The song by the composer Tikhon Khrennikov with the verses of Mikhail Matusovsky gained wide popularity in the USSR from the first screening of the film and was performed by many popular Soviet and Russian artists. This is a song about a common feat, about bringing together people of various professions and destinies in test days, about responsibility towards future generations.
It was this idea that formed the basis of the festive identity of the channel. The REN TV team in their thematic video pushed the boundaries of the concept of “Defender of the Fatherland”. Today we pay tribute not only to the Russian military, but also to representatives of many peaceful professions who daily show heroism, selflessness and risk themselves for the benefit of others. These are doctors and volunteers, volunteers and firefighters, specialists from the Ministry of Emergency Situations and astronauts, regular military personnel. The visual series is made up of vivid documentary video clips illustrating the daily work of these people.
In the video, the song “Time has chosen us” is performed by contemporary musician, author and performer Branimir (Alexander Parshikov). Branimir himself, whose pseudonym literally means “swear, fight for peace”, calls himself a rock bard, although he acknowledges his closeness to the dark people of the Russian hinterland.
Commenting on his work for REN TV, Branimir said: “February 23, as in childhood, still evokes the same respectful awe. Thanks to all the people who defended and defend our Motherland. There is a rather tenacious slogan in the song I sing – “Time has chosen us. Man, proclaimed in the Renaissance as the “measure of all things”, makes plans for the future, thinks that he himself can correctly calculate and weigh everything. But his dreams are not always they are destined to come true exactly. There are things that do not depend in any way on the personal will of an individual person. One of these things can be called his habitat in the initial positions of life. And, of course, time (in the historical sense of this term) in which he was born and cooked. A classic example is the USSR, school graduation in 1941. We planned a lot, it turned out differently.
The festive decoration between REN TV programs reflects the idea of the inextricable connection and spiritual community of many generations of Russian soldiers.
The basis of the visual range was the images of the defenders of the fatherland – from the times of Alexander Nevsky and Peter the Great to the soldiers of the Great Patriotic War and our days. Times have changed, uniforms have changed. One thing remained unchanged – to protect his family, land and homeland at all costs. The shooting took place in the REN TV studio with the participation of professional costume designers and historical military costume consultants. An actor, a frame, several historical periods.
The choice of a “passing through” hero symbolizes the continuity of generations, following the traditions of patriotism, strength and military prowess of our ancestors, who guarded the borders of our Motherland. The video is accompanied by either an announcer’s voice acting or the final verse of the song “Time Has Chosen Us”:
For this day to be clear
On the ground did not come out
among a thousand thousand
Time has chosen us.
The REN TV team also released a trailer introducing the channel’s special holiday program for Defender of the Fatherland Day. It includes shots of thematic film projects and serials popular with the audience, including the channel’s own production dedicated to the defenders of our Motherland: SMERSH, Indestructible, Black Pea Jackets, Special Forces, Thunderstorm Gates, Decision on Liquidation. viewers in the festive program of REN TV on February 23 and 24.
