“Placing this type of advertising in the arrivals area, right at the exit of the city, creates a negative image of Chelyabinsk,” stressed the chairperson of the commission, a member of the Regional Union, Natalia Baskova. “The airport should welcome visitors with a story about the uniqueness and hospitality of our region and show its best sides.”
After the commission meeting, the above arguments were reflected in the minutes. The advertising situation at the airport is under control. And the airline’s CEO was asked to quickly find advertising that was best suited for the region’s calling card role.