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HomeLatest NewsThe Kakvata brand showed a campaign for a new outerwear collection.

The Kakvata brand showed a campaign for a new outerwear collection.

Date: March 29, 2024 Time: 19:02:26

The Kakvata brand, launched by Ekaterina and Sergey Bulgakov in 2018, showed an advertising campaign for a new winter collection. The objective of the Overbasis session is to rethink the traditional wardrobe for the cold season.

Centerpieces for the campaign were oversized bomber jackets and sherpa pants in graphite and milky way colors. Experimental drop styles fit into the après-ski style as a stand-alone suit or in combination with the Kakvata oversized down jacket.

The functional design of the products, providing maximum protection from the wind, makes active pastime comfortable outside and in the city. Separately, the bomber jacket and pants are paired with non-sportswear for off-season looks. The Overbasis campaign draws attention to non-obvious wardrobe items, which, at first glance, being seasonal, are actually universal.

Overbasis models can be found on the Kakvata website. The campaign was photographed by Maria Gedicke.

* This website provides news content gathered from various internet sources. It is crucial to understand that we are not responsible for the accuracy, completeness, or reliability of the information presented Read More

Hansen Taylor
Hansen Taylor
Hansen Taylor is a full-time editor for ePrimefeed covering sports and movie news.
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