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The “Not Just a Thing” project collected more than 10 tons of textiles in six months of work

Date: February 24, 2024 Time: 08:24:02

Ecoplatform’s “Not Just a Thing” project to receive clothing for further processing has collected more than 10 tons in the first six months of work in partnership with Wildberries and Synergetic.

During the project, 117 boxes for receiving textiles were installed. They set up shop in Moscow and Moscow suburbs, most of them at Wildberries order pick-up points.

For six months, hundreds of users have exchanged unwanted clothing for vouchers. The program includes various partner offers, from coupons for learning foreign languages ​​to discounts on products, appliances and home services.

“The “Not Just a Thing” project is strategic for us. Synergetic not only produces green products for the home and family, but also implements green initiatives that help people live more consciously. I am sure that thanks to this project we will be able to significantly reduce the amount of things that end up in landfills”, Alexey Konovalov, commercial director of Synergetic.

Previously, the Masterpeace clothing brand presented a collection dedicated to the anniversary of the children’s hospice “House with a Lighthouse”; this year he is 10 years old. The capsule was developed by designer Evgenia Linovich in collaboration with Russian actresses Yulia Snigir, Stasya Miloslavskaya, Daria Melnikova, Ida Galich and Maria Smolnikova.

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Hansen Taylor
Hansen Taylor
Hansen Taylor is a full-time editor for ePrimefeed covering sports and movie news.
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