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TikTok announces the suspension of its new Lite version after threats from Brussels

Date: July 18, 2024 Time: 05:26:58

TikTok announced this Wednesday the suspension of its points reward program for its Lite version launched in Spain and France. The statement comes after the European Commission threatened to impose the same suspension if it did not make a substantiated argument defending that the new version does not cause addiction or pose a risk to minors.

“TikTok always seeks to collaborate constructively with the European Commission and other regulators. Therefore, we are voluntarily suspending the rewards program on TikTok Lite, while we address the concerns that have been raised,” the platform said in a message on the social network X . The company, owned by the Chinese company ByteDance, finally delivered it this morning.

TikTok Lite allowed users to earn points for watching or publishing videos, for following content creators or other friends on the platform, with the possibility of redeeming them later in e-commerce stores, a practice that the Commission considers “addictive” and that It poses a risk, especially for minors. Brussels accuses TikTok of having launched its Lite version before publishing the report on the possible risk it may cause to users required by the new European Union digital services law.

For this reason, last Monday it threatened to fine TikTok 1% of its global annual turnover or 5% of its average income worldwide, plus sanctions for each day of delay, if it did not deliver the risk analysis yesterday. , something it has already done, as confirmed today by the European Commission. TikTok, therefore, has avoided the fine, but has decided to suspend its points program while the Community Executive analyzes the report presented to it today by the Commission. Stopping the points program means, in practice, suspending the lite version, since users will lose interest in this new application.

The European Commissioner for the Internal Market, Thierry Breton, has assured in a statement that Brussels continues to analyze the information to see if TikTok breached the digital services law by launching the application without having first published the risk report. “Our children are not guinea pigs for social networks,” said Breton.

* This website provides news content gathered from various internet sources. It is crucial to understand that we are not responsible for the accuracy, completeness, or reliability of the information presented Read More

Puck Henry
Puck Henry
Puck Henry is an editor for ePrimefeed covering all types of news.
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