The mobile telephone operator Vodafone will begin to apply from this Sunday the 6.5% price increase, which corresponds to inflation between October 2021 and September 2022, which in absolute terms implies increases of between one euro and eight euros. depending on the contracted product.
The company will thus begin to apply the new rates to customers from the billing cycle, which begins on the 22nd, while proportionally applying the price increase to those customers billed in its other cycles: from day 1 to the 8th of the month, from 8 to 15 or from 15 to 22 to inflation and cost growth.
In the case of the British telecommunications company, this is a measure adopted by the group and which is not exclusive to Spain, as it has also been applied in Italy and will arrive in Portugal in March, in line with what has already been It happens in the United Kingdom, where all operators link their rates to the local Consumer Price Index (CPI).
With the new prices, the ‘Big User’ rate, which offers 20 GB per month and unlimited mobile data on weekends, will continue to be the company’s cheapest mobile-only product with a new price of 16.20 euros, compared to to the previous 15 euros. On the other hand, the most expensive mobile rate with unlimited 5G data and Roaming (Unlimited Mobile Max) now costs 35.6 euros, compared to the previous 33 euros.
In the case of fiber and mobile packages, the minimum price goes from 49 euros in the case of an optical fiber with an unlimited data line to 52 euros, while the highest price package, Unlimited Home 4 lines – which includes television with Disney+, HBO Max and Amazon Prime Video, fiber and four mobile lines with unlimited data- increases its monthly cost from 110 euros to 118.79 euros.
Vodafone has implemented this increase in a context of general decline in revenue in the sector in Spain due to the push of ‘low cost’. The firm lost 6% of its revenue in the first two quarters of the fiscal year, although it maintained profitability. In fact, a week ago, its delegate in Spain, Colman Deegan, announced its issuance effective March 31 and the operator went from being its own division to joining the Vodafone Europe cluster.
Likewise, at a commercial level, despite the fact that Lowi maintains the pulse, the company has continued ceding both mobile and fixed lines to end the year with the loss of just over 100,000 broadband connections and almost 165,000 mobile lines, ensegabiliúviles sources of the market and waiting for official data. However, the growth of IoT and mobile lines have allowed it to continue increasing its base of mobile lines by almost 250,000 lines to 12.7 million.