The Age of Innocence brand has opened a new store in GUM. Olga Volodina, included in the list of the 100 best designers according to AD, was responsible for the interior of the space. And the floating compositions in the windows were created by Andrey Dokuchaev and Alexandra Gonetskaya.
The boutique offers the entire line of shoes for adults. The special attention of the guests was drawn to the model of the Felicity mule in scarlet satin, which is sold exclusively at GUM. The birthday cake was made by the Sáma Atelier confectionery, which created the 4-tier Red Velvet, which contained hidden pearls.
LUBI project florists collected bouquets of peonies, poppies, sunflowers, snowdrops and wild herbs, wrapped in the brand’s custom cotton trunks with bright green stripes. And in the box called Summer is Here there were cherries. The brand’s partner, the Ararat Park Hyatt Moscow hotel, gave a compliment: an invitation to a cocktail on the terrace of the Conservatory restaurant overlooking Red Square.
Previously, Age of Innocence presented its summer collection. It included sandals, patent leather shoes and mules. We talk in more detail here.
