First of all, let’s go back to June 2023, when Maxim Sokolov announced that the cost of the Lada Aura would exceed 2 million rubles. In early September 2024, RG, citing insider information, wrote that the price of the sedan would start at 2.6 million rubles, and the upper price limit would be 3 million rubles.
Now the head of the company has announced new data: “No, it will be more than 3 million rubles,” Maxim Sokolov replied to RBC’s question about the cost of Aura. The top manager confirmed that work is underway on a simpler version of the sedan, which will be intended for taxis.
The Lada Aura is a sedan based on the Vesta, which differs from the donor by its 250 mm longer wheelbase and original rear doors. In addition, the novelty, positioned by AvtoVAZ as a business-class model, has leather interior trim and a premium audio system. The power unit is represented by a 1.8 Evo engine with a capacity of 122 hp and a variator.
