In the third quarter of 2024, there were 16% more vacancies of this type than in the same period of the previous year. At the same time, the average salary offers for new employees in these positions amounted to 72,936 rubles per month for a full day, Avito Rabota reported to Rossiyskaya Gazeta.
Analysis of the data showed that employers often offer bonuses in the form of a percentage of sales to candidates in the retail and wholesale industry. This sector represents almost a third (31.9%) of all vacancies with this type of motivation. The average salary offered to job seekers in this sector is 52,813 rubles per month for a full-time job, not including additional sales bonuses.
Marketing, advertising and public relations occupy second place on the list, representing 8.1% of the total vacancies that include sales bonuses. The average salary proposed in this area for newcomers to the profession is about 63,488 rubles per month, not including bonuses and bonuses.
The third place on the list is occupied by the restaurant sector, with a share of 6.7% of all vacancies that offer sales bonuses. Job seekers in this field can expect an average of 56,622 rubles per month for full-time work, as well as additional bonuses if offered in the vacancy.
Average salary offers are calculated from the salary ranges that employers indicate in job descriptions on the platform. These figures may differ from the employee’s accumulated nominal salary, which also includes bonuses.
“In conditions of scarcity, employers are looking for different formats to attract and retain staff. In retail, wholesale and public catering, the supply of labor has decreased, but wages cannot grow indefinitely, so companies are looking for an opportunity for both. retain workers and pay for results and the number of such vacancies will increase, but in marketing and advertising the situation is slightly different: the shortage is less, employers have more opportunities to choose in favor of the most efficient and motivate them with bonuses . “, commented on the data, associate professor of the basic department of the Chamber of Commerce and Industry of the Russian Federation “Human Resource Management” Lyudmila Ivanova-Shvets.
