Ralph Lauren will show his next collection on September 5. The show will take place in the Hamptons as part of New York Fashion Week. WWD writes about it.
The exact location is being kept secret for now and will be announced in a few weeks. Ralph Lauren will presumably choose the town of Montauk as the location for the show. It was there that the Lorena family bought their first house in the 1990s.
“The Hamptons are more than just a place. This is a natural world with endless blue skies, ocean, green fields, white fences, elegance combined with a special light that attracted artists here decades ago. It was my home, refuge and source of inspiration,” Lauren said.
Ralph Lauren previously announced a new scholarship program. The brand will pay one fashion student $100,000. We discuss it in more detail here.
