Streaming platforms arrived in homes as an alternative to traditional television. Their main difference is that they did not feature advertisements and customers who paid for this service could enjoy their favorite movies and series without eternal commercial breaks. But great competition and low profitability began to change the rules of the game in most companies. Some like Netflix or Disney+ have already incorporated cheaper subscription rates to the change of ads. Now, following suit, Prime Video includes ads in Spain.
This week Amazon Prime has been the latest to join the companies that incorporate advertising into their streaming service. Since April, in countries like the United States or Spain, you will see advertising breaks while you enjoy your favorite content and you will do so with a calculation of around two or three minutes for each hour of playback.
How to get rid of advertising on Amazon Prime?
Jeff Bezos’ company indicated via email the changes that were going to occur immediately. The email explained the new conditions of service and warned that from now on the ads will not appear at the start of the content, as was usual until now, but will appear randomly while the movie or series is playing.
If you use Prime Video and want to get rid of ads, at the moment you only have one alternative, and that is to change your rate and spend more money on your subscription. The North American giant offers the possibility of an additional monthly payment to forget about advertising while you enjoy its online content. As they also pointed out in the informative email, users can pay 1.99 euros more per month and thus not have advertising breaks in streaming. In this way, the price of the monthly subscription would reach 6.18 euros.
Complaints on the networks due to the unforeseen change in conditions
Prime Video users are unforgiving and have used their social media profiles to raise their voices and complain about the decision made by Jeff Bezos’ company. In addition, many point out that the company had already increased its prices alarmingly in a very short time. However, the company seems not going to back down and the ads will continue to be part of its views.
Amazon Prime Video has the worst platform of all. They barely have their own quality series, the few things that are good are rented, they raised the price to be 55 euros more expensive, and now on top of that they want to charge for NOT placing ads? They are crazy. pic.twitter.com/KWBZmyFImF
— Javier Cañavate (@JavierWoT) April 10, 2024
-Netflix with blocking profiles and ads.-Disney+ and HBO want to play along.-Prime Video says that now they will add ads (More?) And if you don’t want to, you have to pay extra.
For years they have managed to almost eradicate piracy. And out of greed, they are going to bring her back.
– Fran Saga (@Fran_Saga) April 9, 2024
I log into my #PrimeVideo account and I get a message that there are now ads in the series and movies. If you don’t want them, you have to pay 2 euros a month more…
I’m fed up with these policies, in the end people will go back to 7 mares and the nonsense will be over. pic.twitter.com/BE6ixiDAeA
– MarcShAdOw ✨️🗝🎮💪🏼 (@Marc_Mov) April 9, 2024