Luxury brands continue to invite K-pop stars to become ambassadors. Louis Vuitton has announced that Felix Lee, a member of the Korean boy band Stray Kids, has become the brand’s new ambassador. Hypebeast writes about it.
The K-Pop artist has always loved the brand and has worn it since the beginning of his career both on and off stage. Today, new photos of the star appeared on the French brand’s social media with the caption: “Felix Lee for Louis Vuitton. The house is delighted to welcome a member of Stray Kids as an ambassador.”
Nicolas Ghesquière, creative director of the brand’s women’s line, shared: “I’m delighted that Félix has joined Louis Vuitton: I love his sense of style.”
We will remember that previously, another member of Stray Kids, Hyunjin, became the face of Versace. The musician pointed out that he was happy to be part of the Italian fashion house.