Hong Kong businessman and real estate tycoon Adrian Cheng is considering investing in Matthew Williams’ 1017 Alyx 9SM brand. WWD reports on this with reference to sources. The designer declined to comment on the publication.
Williams is known as the creative director of Givenchy. However, prior to this appointment, he created his personal brand 1017 Alyx 9SM. The brand specializes in street fashion. The brand’s shows are currently taking place at Milan Fashion Week.
Adrian Cheng is the CEO of New World Development and the CEO of Chow Tai Fook Jewelry. He can also often be seen among the guests at the Paris Fashion Week shows. In 2017 he founded the C Capital fund, through which he invests in various companies. These include Casetify, Shein, Moda Operandi, Dazed Media and Tagwalk.
Previously, Givenchy presented a summer collection inspired by an estate in France. In this context, Matthew Williams designed swimsuits for the brand for the first time. We talk in more detail here.
