FC Barcelona wears a new shirt in El Clásico, its LaLiga football match against Real Madrid this Sunday, April 21. The players will wear on their chest, instead of the Spotify logo (their main sponsor since this season), the emblem of the singer Karol G.
The reason for this change is none other than the consequence of the sponsorship agreement by which Spotify kept the option that, from time to time, it could place a logo different from its own on the Barcelona shirt. Previously, the players of the culé team have already worn the logo of the Rolling Stones, Rosalía or the singer Drake in other football matches.
“Spotify thus gives up this privileged space on the game shirt, as part of an action that is part of the association with the club and that is included among the activities that will be carried out within the alliance of both brands to offer innovative experiences . for football fans and at the same time help reach new audiences through music”, as stated in the agreement.
The Barcelona t-shirt with the Karol G logo is on sale
Although the Barcelona players have not debuted on the field with the shirt until this Sunday, April 21, the truth is that the garment has already gone on sale in a limited edition. In total, 1,899 t-shirts have been put on sale. The sale price of each of them has been set at 399.99 euros. However, if you want to get one of them you should know that they are already sold out. In just a few hours, the available units were sold out, both in its simple and special versions. This edition contained the signature of the 22 players of the culé team and its sale price increased to 2,999 euros.
Given the enormous demand, there are those who are trying to do business with this elastic and on second-hand platforms such as Wallapop or Milanuncios there are more than a dozen for sale. However, if you want to get one of these units available on online sales platforms, you should know that you will have to make a larger outlay since the prices are higher than the Barcelona store.
